Build an Unforgettable

Beauty Brand

Finally! A brand strategy course made for aspiring and early-stage beauty and lifestyle founders who want to create a unique, competitive, and unforgettable brand — with the time- and money-saving power of AI.

(without a huge budget!)

You’ve got the dream.  The vision.

Maybe even the product.


But turning it into a beauty or lifestyle brand

that actually stands out?

That’s where most founders get stuck.

💸 Hiring brand strategists, designers, and consultants can cost thousands (money you probably don’t have yet).


🕒 Figuring it out yourself can take years — and by then, your competitors have already claimed your audience.

It’s not that you lack passion — you’ve just been missing the roadmap.

That’s why I created The AI Powered Brand Strategy Course — a practical, beginner-friendly course that shows you exactly how to:

  • Craft a clear, unique, and competitive brand strategy

  • Define your positioning, messaging, and brand story

  • Use AI tools to speed up your work, spark creativity, and stretch your budget

  • Build a brand foundation that’s ready to grow — without wasting time or money

All designed for beauty and lifestyle founders like you.

This course is made for you if:

You’re an aspiring or early-stage beauty/lifestyle founder

You’re creating your first brand and want to do it right from the start

You have limited resources but big ambitions

You want to learn how to leverage AI to save hours and avoid expensive mistakes

You want your brand to turn heads in a crowded market

Hi, I’m Mel - founder, mentor and brand marketing strategist for beauty brands.

I’ve been where you are - running a beauty business from the kitchen table on a shoestring budget, trying to figure out how to build a brand on my own.
Over the years, I learned the shortcuts, strategies, and tools that actually move the needle.

Now I’ve put it all into a step-by-step course, combining brand strategy essentials with AI hacks that:
✅ Cut your workload in half
✅ Reduce your spend on freelancers and agencies
✅ Give you confidence in your brand direction